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High-performance plastics, presented industry by industry.

Aectra Plastics

Presentations

High-performance plastics, presented industry by industry.

A client presentation and an A4 brochure that walk Aectra Plastics' buyers through every industry it serves and what it offers each one.

High-performance plastics, presented industry by industry.

The challenge

Aectra Plastics supplies high-performance plastics to several industries. It needed one brochure that details each of them and the offer behind it, plus a client presentation in Romanian.

The insight

Industrial buyers look for their own application first.

The approach

We structured both pieces around the industries Aectra serves, opened them on a bold red cover and delivered the presentation as an editable file for the sales team.

The project

A client presentation and an A4 brochure that walk Aectra Plastics' buyers through every industry it serves and what it offers each one.

What we delivered

  • Client presentation in Romanian (PDF and editable PowerPoint)
  • A4 company brochure
  • Brochure mock-ups

Process

How we got there.

Spread "An European leader / Innovating tomorrow" with flowing red and silver forms.
Close crop of the red Characteristics page: icons for impact resistance, UV stability and flame retardancy.
Aectra Plastics brochure open on the Products and Characteristics spread.
Flat spread: four product families on the left, a red page of characteristics on the right.

Results

What it added up to.

Aectra's sales team gets a brochure and an editable presentation that tell one consistent story.

The outcome

What the work changed.

Aectra's sales team gets a brochure and an editable presentation that tell one consistent story.

A note from Alex

Alex Codreanu
Founder and design lead

What the client said

Credits

FA Studios: presentation and brochure design.

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